Goal
To help families find the most suitable, closest, and most accessible beach, quickly, easily, and with confidence.
 

Audience
Wave Splash is designed for families especially parents who want to discover beaches that perfectly fit their needs. The app focuses on accessibility, safety, and convenience, making beach selection simple and enjoyable for all ages.
 

Concept
The core idea behind Wave Splash is joy through simplicity. It transforms the process of searching for a beach into an effortless and pleasant experience.
 

Brand Values
Wave Splash is built around three main values: Enjoyment, Quickness, and Customization.
These represent the brand’s promise to make every family trip fun, efficient, and tailored to each user’s preferences.

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Branding & Logo
The branding combines a playful yet mature tone appealing to both children and parents.

Inspired by the children’s world, the logo features an octopus symbolizing joy, speed, and flexibility. The pink and mint color palette conveys freshness, happiness, and innovation.

Final Colors