"Kulano" Association

The campaign talks about an association that supports the survivors of the 7th of October.

GOAL

Recruit volunteers, register survivors, and build a national support network for psychological assistance.

BRANDING

Typographic and visual language conveying calm, empathy, and professionalism tailored for a sensitive, helping-oriented audience.

CONCEPT

The idea centers on “support”, inspired by the events of October 7th promoting emotional recovery and mutual aid through giving and connection.

AUDIENCE

Volunteers (psychologists / social workers) and survivors of the Nova party and October 7th, mainly aged 20–40.

WEBSITE
Responsive site allowing volunteer registration and survivor support requests.